Walmart & T.J. Maxx: Americaâs New Luxury Bargain Bin
KEY POINTS
- â˘In Q3 2025, Walmart increased revenue by 5.8% and attracted more middle to higher-income shoppers.
- â˘T.J. Maxx and Ross Stores reported same-store sales growth of 5% and 7% respectively in the recent quarter.
- â˘Fast-casual chains like Applebeeâs and Chiliâs prosper as they hit the right price point for dine-in value.
- â˘Meanwhile, Chipotle, Sweetgreen, and Cava faced declining young customer visits, impacting sales and stock prices.
In Q3 2025, Walmart flexed its capitalist muscles with a 5.8% revenue hike and stole the wallets of more upscale Americans, while T.J. Maxx and Ross strutted their off-price stuff boasting sales boosts of 5% and 7%. Meanwhile, Chipotle, Sweetgreen, and Cavaâaka trendy slop bowl HQsâgot ghosted by Gen Z and Millennials, with Sweetgreenâs sales tanking by 9.5%. Not shockingly, Target canât keep its aisles clean or its cashiers fast enough, pushing shoppers to greener (and less chaotic) pastures. Even McDonaldâs CEO admits value now matters at every income level, as the big Mac becomes a generous meal deal rival. Cheap luxury and bargain feasts are the new American dream, apparently.
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Source: Businessinsider | Published: 11/22/2025 | Author: Thibault Spirlet,Mary Hanbury