Fashion CEO Finds Work-Life Balance Myth, Learns Babysitter Is MVP
KEY POINTS
- •Rebecca Minkoff, a fashion CEO and mom of four, said work-life balance is a myth for working parents.
- •After her fourth child's birth in February 2022, she delegated more and cut her direct reports from 18 to one.
- •Minkoff now focuses on finishing work by 5 p.m. and praises her support network, including her husband and babysitter.
Rebecca Minkoff, the 45-year-old fashion designer and cofounder of the Female Founder Collective, with four kids aged 4 to 14, candidly declared work-life balance a myth—apparently, mythical creatures invented to guilt-trip parents. During her 'build mode' years scaling her brand (yep, before shuttering in 2022), she rushed baths like a spy on deadline, thinking 'hurry up, baby, engineering emails await.' After birthing her fourth child in Feb 2022, her enlightenment hit: ignoring weekend emails caused 'nothing' to explode, except peace. She slashed her direct reports from 18 to one, outsourcing details to a creative director, and now tries ninja-level quits by 5 p.m. Alas, her secret sauce includes 'an amazing husband, babysitter, parents, and a cofounder Ali'—a mini Avengers team, because Fancy Handbags Can't Walk The Dog.
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(1 of 3)Source: Businessinsider | Published: 4/16/2026 | Author: Joshua Nelken-Zitser