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MrBeast Buys Teen Bank, Because Why Just Give Money When You Can Control It?

MrBeast Buys Teen Bank, Because Why Just Give Money When You Can Control It?
Photo by NMG Network on Unsplash

KEY POINTS

  • •Jimmy Donaldson, aka MrBeast, announced on a Monday that Beast Industries acquired Step, a teen-focused banking app.
  • •This move follows his plans to start a new YouTube channel dedicated to personal finance and investing.
  • •Besides financial services, Beast Industries includes ghost kitchens, Feastables snacks, and an upcoming phone service called Beast Mobile.

In a move that screams 'I'm richer than your future,' Jimmy 'MrBeast' Donaldson, the YouTube guy who hands out cash like the Tooth Fairy on steroids, purchased Step—the banking app that helps teens pretend they're somewhat adulting. Announced on a perfectly normal Monday, this acquisition follows months after Jimmy promised a finance-focused YouTube channel, teaching kids to invest while he simultaneously invests in their checking accounts. Beast Industries already runs ghost kitchens (because why have real restaurants), snacks under Feastables, and soon Beast Mobile to trap you in a tech-meets-money empire that sounds like a Power Rangers villain. No word yet if Beast Industries will charge teens in hugs or just straight-up fees.

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Source: Theverge | Published: 2/9/2026 | Author: Stevie Bonifield