Meta Confident We’re Too Busy to Notice They’re Creeping With Glasses
KEY POINTS
- •Meta is actively considering adding facial recognition technology to their Ray-Ban Smart Glasses launched in 2021.
- •An internal memo suggests launching the feature amid US political tumult to minimize backlash against privacy concerns.
- •The glasses have seen tripled sales reported by Ray-Ban owner EssilorLuxottica in 2025, driving demand despite ongoing controversy.
In a dazzling move only a tech giant could dream of, Meta plans to sneak facial recognition into their Ray-Ban Smart Glasses—yes, the 2021 spiffy sunnies that have been flying off shelves thanks to EssilorLuxottica tripling their sales by 2025. Meta's Reality Labs memo reveals the evil genius: launch now while civil society groups are buried juggling everything from AGI apocalypse fears, Instagram addiction lawsuits targeting teens, to Elon Musk’s lunar city dreams. Harvard students already hacked these eyewear wizards by rigging the glasses to scan faces via third-party AI in 2024, horrifying everyone except Meta reps who insist the glasses themselves don’t actually do the creepy scanning. In other words, privacy issues? Meh, we’ll just wait until everyone’s too stressed about K-pop demon hunter sequels (not coming until 2029) and Slack’s eternal failure to unfurl Instagram links. Meta spokesperson Erin Logan promises thoughtfulness, but honestly, their playbook looks like a celebrity scheduling divorces during the Super Bowl—pure distraction strategy—and honestly, same energy.
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Source: Businessinsider | Published: 2/13/2026 | Author: Katie Notopoulos