NFL Star Urges America To Cool AI Data Centers By Mailing Pee, USPS Frowns
KEY POINTS
- â˘On August 19, 2026, Jason Kelce starred in a viral Liquid Death ad urging people to pee on AI data centers.
- â˘The adâs finale shows citizens supposedly mailing jars of pee to a USPS worker, with a legal disclaimer against doing so.
- â˘USPS allows mailing certain medical urine tests but excludes prank or cooling-related shipments due to strict packaging and odor rules.
On August 19, 2026, former NFLer and Garage Beer co-owner Jason Kelce went full performance art meets public service announcement by starring in a viral Liquid Death ad urging people to âpee on computersâ to save millions of gallons of water wasted by AI data centers. The campaign humorously shows a chorus of yellow-jar-bearing citizens handing over their prized pee to an American-flagged post office worker, while the fine print grudgingly warns not to actually send bodily fluids. Meanwhile, USPS quietly remembers it only legally permits certain medically packaged human specimens by strict mailbox bureaucracy, not guerrilla hydration projects for tech hubs. At $18 a pop, those pee jars come sealed with the kind of confidence only corporate-sponsored absurdity can buy. Liquid Deathâs VP Andy Pearson swears opposition to AI data centers is one thing Americans 'can agree on,' preferably by flushing, not forwarding bottles of personal coolant. Somewhere, a USPS clerk wonders if janitorial duties now include pee patrol.
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(1 of 3)Source: Businessinsider | Published: 8/19/2026 | Author: Ben Shimkus