Disney Sells Out Mickey Mouse to AI But Asks OpenAI to Babysit
KEY POINTS
- â˘On Thursday, OpenAI announced it secured a licensing agreement to use Disney's characters and IP.
- â˘Disney invested $1 billion into OpenAI and purchased ChatGPT Enterprise for its employees.
- â˘Experts see the deal as a strategic pivot to monetize AI while controlling unauthorized fan content.
On a Thursday that very few marked on their calendars, OpenAI and Disney made a deal so wild it feels like a tech fairy tale: Disney licensed its precious characters to OpenAI. That's right, the Mouse House itself will let ChatGPT summon Mickey, Snow White, even Rafiki with lightsabers on Arendelle's glaciers. Disney even tossed $1 billion into OpenAI's chipper AI hands and promised ChatGPT Enterprise for its denizens. Media gurus hailed it as a 'watershed' and 'revenue physics' move to rein in rogue creators and YouTube-addicted kids, while a sharp-eyed IBM exec called it a #jedimindwarp â basically, Disney handed the keys over and paid OpenAI to hold the fort. Streaming âfan-madeâ AI cartoons? Stay tuned for legal cease-and-desists vs. cute robots rewriting fairy tales.
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Source: Businessinsider | Published: 12/12/2025 | Author: Peter Gelling,Shubhangi Goel