Google’s Pixel Launch Stars Trevor Noah, Because Tech Needed Stand-up More Than Specs
KEY POINTS
- •Google confirmed that comedian Trevor Noah will host its August 12th Made by Google hardware event.
- •The event will feature a lineup including podcaster Alex Cooper, cricketer Shubman Gill, actress Ayami Nakajo, and NBA star Stephen Curry.
- •Jimmy Fallon hosted the 2025 event, showing Google’s trend toward celebrity-driven marketing rather than tech focus.
On August 12th, Google is hosting its Made by Google hardware event, but forget specs—comedian Trevor Noah is taking the mic as host to prime us for a gadget party that feels like an influencer convention. Joining Trevor is Alex Cooper, 2025 Pixel promo alum and 'Call Her Daddy' queen, plus cricketer Shubman Gill, Japanese actress Ayami Nakajo, and NBA shooter-slash-‘Google Performance Advisor’ Stephen Curry. Last year, Jimmy Fallon hosted, proving Google’s hardware launches hinge less on technology and more on star power aiming to distract us from Pixel or Pixel accessories details still hidden like those priceless ‘no review copies given’ secrets.
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(1 of 3)When your smartphone reveal turns into a mixer for comedians, podcasters, athletes, and actresses, maybe the product is just viral content.
Google’s hardware event lineup sounds like a casting call for a bizarre international variety show nobody asked for.
If you wanted specs, you’re in the wrong room—Google’s sold you a celebrity TED talk with a Pixel backdrop.
Source: Theverge | Published: 8/6/2026 | Author: Jay Peters
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