Label Matches Donations Because Free Music Isn’t Free
In a move that screams 'only in America,' the label behind Ratboys and Ekko Astral pledged to match donations to the Sameer Project for the next 10 months. As the label said, they're "matching donations," proving that while artists might not be hitting the jackpot, generosity is still a chart-topper. Meanwhile, the government thinks handing you a permit to breathe is progress, but here we have real Americans stepping up their game by turning charity into a collaborative tour. Back in my day, we called this 'capitalism with heart.'
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Only in America can a label play superhero for 10 months but can’t just pay artists enough upfront. Sure, match donations, because nothing screams freedom like crowdfunding your own paychecks!
If the government's idea of support is a rule book, the label's answer is a matching game. Meanwhile, real patriots fund artists like it's the Fourth of July—fireworks for your soul, not your wallet.
Matching donations? Congrats on turning charity into the latest indie album drop. Maybe next the label will sell 'freedom tokens' to cover studio costs. Back in my day, artists got heroes, not hashtag fundraisers.
Source: Pitchfork | Published: 8/6/2025 | Author: Jazz Monroe
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