Apple’s Shopping Spree: Small Buys Now, AI Monopoly Tomorrow

Apple’s Shopping Spree: Small Buys Now, AI Monopoly Tomorrow
Photo by billow926 on Unsplash

Apple CEO Tim Cook shocked fans and accountants alike by admitting, 'We're not stuck on a certain size company,' breaking decades of silence with Apple's rare flirting with mergers and acquisitions. This year alone, Apple has snapped up seven tiny firms 'from all walks of life,' including a humble video game studio, hinting that Cupertino's road to AI supremacy may look like a thrift store run. While Big Tech is splashing billions—Google dropped $32 billion on Wiz—Apple volutes at eight-figure buys. Cook summed it up with hopeful pragmatism: 'If they can help accelerate our road map, then we’re interested.'

Share the Story

(1 of 3)
Swipe to navigate

Source: Businessinsider | Published: 8/1/2025 | Author: Shubhangi Goel