Vibe’s $50M Bet to Netflix-Binge Your Ads, With AI Babysitters
Meet Vibe.co, the adtech startup that got $50 million from VC Hedosophia to make buying streaming TV ads as easy as smashing social media buttons—targeting 'performance marketers' who usually launch unicorn beauty creams or gaming apps on Instagram before coffee. Founded just 4 years ago by Franck Tetzlaff and Arthur Querou, Vibe’s self-service platform claims it surpassed a $100 million revenue run rate, wooing 5,000+ clients from Disney+ to Roku. Their secret weapon? A proprietary AI-powered 'recommendation engine' that forecasts 95% AI-generated ads by 2028 because apparently, nothing sells like a robot with a Hollywood agent.
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Source: Businessinsider | Published: 9/30/2025 | Author: Lara O'Reilly
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