Health Insurers Hide Appeals on Page 7, Hope You Die First
Meet Highmark Blue Cross Blue Shield, the insurer who denied mental health care to L, a North Carolina man who survived two suicide attempts within 11 days last year, then vanished $70,000 of his family’s savings by refusing treatment coverage. Apparently, the secret external appeal instructions lurked on page seven of a denial letter, so cryptic even Indiana Jones would quit. Ohio’s superhero Dr. Neal Goldenberg then overturned the denial after moonlighting reviewing this tragic chaos. Meanwhile, states like Maryland and Connecticut are waking up, forcing insurers to shout 'You can appeal!' in bold, instead of whispering in fine print like a bad Tinder bio. Pro tip from policy wonks: claim paperwork is the real mental health test for patients.
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Insurance denials bury appeals instructions like Easter eggs on level 7 of hell. Go ahead, get discouraged, but remember: your misery funds their shareholder wine nights.
Getting a health insurance claim approved is like finding a secret level in a video game—except the boss is a denial letter with appeals info buried in fine print on page seven.
Health insurers act like they lost your claim denial in the Bermuda Triangle. Spoiler: they just hope you give up searching for the external appeal with Indiana Jones-level quests.
Source: Propublica | Published: 10/7/2025 | Author: by Duaa Eldeib
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