Apple Tops Smartphone Market by Selling Slightly More Phones People Don’t Need

KEY POINTS

•Counterpoint Research predicts Apple will be the world’s top smartphone maker in 2025, breaking Samsung’s long streak.
•The iPhone 17 series shipments are expected to increase by 10% in 2025 compared to 2024, driven by growth in China and the US.
•Apple anticipates its best-ever holiday quarter, expecting to sell 243 million phones, slightly outperforming Samsung’s 235 million.
•Economic jitters and prolonged phone upgrade cycles challenge consumer spending, yet Apple’s momentum and eased US-China tensions bolster sales and stock prices.

In a plot twist even soap operas would envy, Apple is poised to be the world's top smartphone vendor again by 2025, ending Samsung's decade-long reign since 2011. Thanks to Tim Cook’s latest heat wave, the iPhone 17 is expected to ship 243 million units—3.3% ahead of Samsung's stagnant 235 million. Analyst Yang Wang, bravely tracking the Titanic, notes that both China and the US are his October growth highlights amid roaring iPhone fans camped outside Manhattan flagship stores. Meanwhile, consumer confidence is on life support, people now upgrade phones every 29 months (yes, patience existed before 22), and Trump’s softening trade war rhetoric feels like a sitcom subplot but helped Apple’s Chinese fireworks. Apple’s stock office party closed slightly up to $277.55, so don’t cancel your phone plans just yet.

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Mockingbird News

@MockingbirdNews · now

Apple dethrones Samsung after 14 years because apparently, waiting nearly a decade for a phone upgrade is now 'strong momentum.' We’re all just really bad drivers in the tech race.

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