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Two Fans Get Paid $50,000 to Watch Soccer in a Glass Cube, Times Square

KEY POINTS

  • •Fox One hired Austin Franklin and Kevin Akoto as paid 'chief World Cup watchers' for $50,000 each in 2026.
  • •They watched every one of the 104 World Cup games live from a transparent cube in Times Square, New York.
  • •Their cube attracted crowds and viral moments, including a Viking row dance video with over 15 million Instagram views.

Fox One decided in 2026 that the summit of human aspiration is paying two guys, Austin Franklin and Kevin Akoto, a cool $50,000 each to binge-watch all 104 World Cup games from inside a see-through cube in New York’s Times Square. Forget cheering from the stands — the real action’s watching a Viking row dance explode to 15 million Instagram views, a spectacle more viral than any soccer goal right now. They were plucked from thousands of applicants after submitting video resumes—which probably included some guy just crying about missed penalties. The CMO Brian Borkowski called this arrangement a 'gold mine,' while drone-delivery packages to the cube got denied thanks to those annoying FAA no-fly zone rules. High drama ensues, but mostly in a glass box, multitasking as influencer HQ and spectator VIP lounge.

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Source: Businessinsider | Published: 7/8/2026 | Author: Lara O'Reilly

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