From Oculus Oscars to AI Cash: Saatchiās Virtual Soap Opera
Edward Saatchi, heir and Oculus Story Studio cofounder, is back from VR's graveyard where Meta buried his Emmy-winning animated dreams in 2017 due to zero public interest. Unfazed by this virtual desert, Saatchi swaggered into generative AI with Showrunner, securing an Amazon cash infusion in 2025, pitching his futuristic Netflix-for-AI vision. Remember, Oculus Story Studio once gleefully bragged about three VR films, yet none could charm viewers enough to keep the doors open. This billionaire heir's latest escapade might finally make lonely digital friends a thing, proving even tech that no one claps for can keep swimming in cash-churned pools!
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When your Emmy-winning VR movies flop harder than a fish on asphalt, just rename your startup Showrunner, add AI, snag Amazon money, and call it a pivot. Congrats, Edward Saatchi, the VR ghostbuster we never wanted but are oddly rooting for.
Oculus Story Studioās grand exit showing you can win Emmys and still get ghosted by reality. Now Saatchiās mixing AI and Amazon cash like itās a cocktail from the apocalypse happy hour.
Edward Saatchiās VR studio closed because people hate virtual companionship. Now heās selling AI friends no one asked for, with Amazonās wallet open like itās Black Friday. Talk about perseverance or just rich delusion.
Source: Theverge | Published: 8/29/2025 | Author: Charles Pulliam-Moore
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