Reddit CEO Declares r/popular Feed 'Sucks' and Retires It Like a Bad Ex
KEY POINTS
- •Reddit CEO Steve Huffman announced removing r/popular as a default feed to avoid a false sense of a unified Reddit culture.
- •The platform attracts 116 million daily visitors but is promoting smaller, more personalized communities and limiting moderation roles.
- •Following the October removal of public chat, Reddit aims to create more focused private spaces amid growing competition.
In a daring act of corporate honesty nobody asked for, Reddit's CEO Steve Huffman, the platform’s boss since 2015, officially announced the death of r/popular—the very feed that pretended to unite Reddit’s wildly chaotic 116 million daily visitors. Huffman called it out for being a popularity contest rigged by "most active users," basically Reddit's loudest, nerdiest fans, cloaking a single Reddit culture illusion only appealing to, well, hardly anyone. Official words: 'r/popular sucks.' Alongside this brutal toast, he’s also capping mad power-mods and fiddling with community size displays to make Reddit feel less like a chaotic flea market and more like a boutique "corner of the internet." This move follows October’s shady public chat kill-off, pushing users toward tiny, private groups—because nothing screams modern social media like ghettos for each tiny superiority complex. Meanwhile, Reddit’s stock has skyrocketed 44% in a year, proving chaos is still marketable.
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Source: Businessinsider | Published: 12/5/2025 | Author: Aditi Bharade