Reddit Poaches WPP CEO as Ad Wars Escalate to $465M Showdown
In a move that screams 'Madison Avenue wakes up in Internet Land,' Reddit has snagged Sharb Farjami, former CEO of WPP Media North America, to charm mega-agencies like Publicis and Omnicom. Farjami, who masterminded client wins for Adobe and Audible before stepping down mid-October 2025, now faces the Herculean task of riding Reddit's ad rocketship that blasted to an 84% YoY growth, hitting $465 million in Q2 alone. Meanwhile, WPP battles revenue dips, CEO Cindy Rose tries a turnaround amid a merge-soon frenzy, and Brian Lesser juggles roles while looking for Farjamiās replacement. Agency drama has officially hit meme status.
Share the Story
(1 of 3)Reddit poaches a WPP CEO to babysit agency giants while pulling in $465M ads and an 84% growth spree. All that missing revenue at WPP must feel like showing up to the party after the kegās empty.
Sharb Farjamiās grand exit from WPP to Reddit is like a GPS rerouting to a freeway jammed with billion-dollar ad budgets and hopeful agency suits wearing 'Please pick me!' signs.
Watching Redditās ad biz steamroll past WPP's decline with an 84% growth feels like cheering for the underdog before realizing itās an indie film that won the Oscar and you didnāt even get a ticket.
Source: Businessinsider | Published: 10/9/2025 | Author: Lara O'Reilly
More Articles in Business
Framework Laptop 13 Pro Promises No More 'Gorilla Arm' Pain, Still No Battery Bliss
CIA Agents Accidentally Crash While Saving World, Constitution Possibly Breached
FedEx, UPS, and DHL Embark on Epic Refund Quest, Customers Await Payback Like Lottery Winners
Tim Cook Steps Down, Apple Picks John Ternus Because 'Risk-Taking' Is Overrated
Apple Hands CEO Reins to Hardware Guy Who Says 'Logistics Are Cute, Look at This Widget'
American Grads Panic, Prefer DoorDash Over Dream Jobs, Blame AI(ish)
Amazon Instructs Vendors to Play Monopoly, Then Calls It Lawful Commerce
