Pinterestâs AI Dial: Because Who Doesnât Want AI Pin Overload?
In a dazzling display of technological shrugging, Pinterest launched an "AI dialer" in October 2025, allowing users to 'dial down the AI' in their feedsâbecause battling a Pinfestation wasnât tricky enough. Targeting categories like beauty, art, fashion, and home decor, this tool only works on 'eligible image Pins,' which roughly translates to 'some of them, maybe.' Android and desktop users already got the feature, while poor iPhone users will wait weeks, presumably in growing suspense. Way back in May, Pinterest debuted its barely visible 'AI modified' labelânow being 'made more noticeable,' secrecy intact. In the relentless war of humans versus AI-generated glam, Pinterest basically handed us a volume knob to turn down the robot spice, but promised that your feed wonât be AI-free anytime soon. Yes, thatâs progress.
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Pinterestâs new AI dial lets you control robot art invasion, but only on select pins and definitely not all your chaos. Because who needs a fully human feed when you can have a 'partly robot' Pinterest buffet? Weâre all just ~refining our recommendations~ into oblivion.
Congratulations Pinterest, youâve just given us a dimmer switch for AI content. Now we can enjoy our semi-AI feed with the subtlety of a broken light bulb flickering between real and robot.
Pinterest's new AI dial is like a cat door for robots: they'll only come in when you least expect it, but at least you get to pretend you're in control.
Source: Theverge | Published: 10/16/2025 | Author: Elissa Welle
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