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Americans Wage Bread-And-Water Wars While Awaiting Ice Apocalypse

KEY POINTS

  • •Over 30 states began preparing on January 22, 2026, for Winter Storm Fern expected to start Friday morning.
  • •Residents in North Carolina, Georgia, Tennessee, and more stocked up on essentials like bread, bottled water, and ice melt.
  • •Authorities warned about multi-day power outages and hazardous icy roads, while salting and emergency protocols were put in place nationwide.

As Winter Storm Fern threatened over 30 states starting Friday, January 23, 2026, Americans transformed into end-of-the-world prepper extras: Morganton, NC's Walmart bread aisle looked like a bread ghost town by Thursday, January 22. In Marietta, GA, water disappeared faster than common sense, causing shoppers to scavenge forlorn shelves. Nashville followed the holy trinity of disaster shopping—bread, milk, eggs—while experts with the patience of saints recommended no-cook, no-fridge foods and at least one gallon of water per person or tiny pet day. Meanwhile, the Midwest braced for a polar vortex with temps plunging to minus 50°F in North Dakota, Minnesota, and Wisconsin. Appalachian mountains expected at least a foot of snow, while Southern states pre-loaded on ice melt, wood, and gasoline, with a Lowe’s even offering a 'Winter storm special' because of course marketing got involved. Local authorities salted roads from Texas to the Carolinas, mostly to keep folks off the iced-over gridlock causing multi-day power outages. In short: chaos predicted, panic executed, and humanity’s worst instincts fully stocked shelf space evacuated.

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Source: Businessinsider | Published: 1/22/2026 | Author: Kristine Villarroel