Microsoft Shocks Internet by Not Renaming Office to 'Microsoft 365 Copilot App'
KEY POINTS
- â˘Microsoftâs official Office.com domain has been promoting the Microsoft 365 Copilot app for about a year.
- â˘Confusion briefly spiraled after Reddit, Hacker News, and X users speculated that Office was fully rebranded to Copilot.
- â˘Microsoft clarified Office remains separate, despite extensive Copilot branding within its ecosystem since October 2022.
In a plot twist worthy of a suspense thriller, Microsoft has once again left the internet scratching its collective head. Over several days on platforms like Reddit, Hacker News, and X, users were convinced Microsoft had magically rebranded 'Microsoft Office' to the much flashier 'Microsoft 365 Copilot app.' Alas, this marketing mirage stems from Microsoftâs own domain Office.com, which over the past year has been pushing business and consumer users towards the Copilot hub app. Originally called just 'Office,' the app renamed itself back in October 2022, leading to over two years of brand identity gymnastic confusion. Microsoft's zeal for slapping 'Copilot' everywhere is real, but Office officially remains, mercifully, Office.
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Microsoft didnât rename Office to Microsoft 365 Copilot app but the internet rerouted all its brain cells convincing itself otherwise. Classic brand chaos: Copilot invasion, zero official name change, max confusion.
Microsoft's branding strategy: Throw 'Copilot' at everything until customers just accept the chaos as new normal.
The Microsoft 365 Copilot app is basically Officeâs wild sibling nobody asked for but everyone talks about.
Source: Theverge | Published: 1/6/2026 | Author: Tom Warren
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