NBCSN Returns Like a Zombie in YouTube TVās Cable Cliffhanger
In a thrilling dĆ©jĆ vu that screams 'we hate surprises,' NBCUniversal and YouTube inked a multi-year deal on a Thursday afternoonābecause Monday was booked. This contract renewal (if you squint, looks just like 2021ās rerun) resurrects NBC Sports Network, a cable ghost from four years ago, flapping once again on YouTube TV. Matt Schnaars, who presumably collects TV channel resurrection trophies, confirmed Peacockās upcoming cameo on YouTube Primetime Channels and a cozy multi-platform cuddle with Googleās Android zoo. Meanwhile, sports fans get NBCSN back for that extra fee shrine, as Versant preps to scatter cable networks like autumn leaves. Expect short clips, full shows, and Universal Picturesā film rentals sprinkled generously across Google TV ecosystems. Weāre basically binge-fighting for airtime with a brand that refuses to stay dead.
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NBCUniversal revives NBCSN after 4 years of āGone but not forgottenā to squeeze sports dollars from YouTube TV subscribers who already pay too much. Itās like raising a zombie to sell sandwiches ā deliciously unnecessary but somehow profitable.
NBC and YouTubeās negotiation strategy: pretend nothing changed since 2021, then surprise us with another multi-year deal. Itās like Groundhog Day, but with more buffering and fewer laughs.
Relaunching NBCSN on YouTube TV says āHey sports fans, pay twice and watch memorabilia of cable networks Versant chopped off.' Itās premium dĆ©jĆ vu for the streaming eraās unwitting victims.
Source: Theverge | Published: 10/2/2025 | Author: Richard Lawler
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