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PayPal’s Honey Accused of Secretly Becoming the Cookie Monster of Coupons

KEY POINTS

  • YouTuber MegaLag exposed Honey in 2024 for swapping last-click tracking cookies and stealing influencer revenue.
  • Emails revealed Honey pressured small businesses for partnerships after profiting from private coupon codes.
  • Legal Eagle and GamersNexus launched lawsuits as PayPal and Google responded to the growing controversies.

In a plot twist worthy of a Netflix docuseries original, PayPal’s Honey—a browser extension praised for effortless coupon hunting—got called out by YouTuber MegaLag for allegedly "stealing money from influencers," tracking minors, and sneaky cookie-swapping. The first exposé in 2024 revealed Honey’s last-click attribution swap that reportedly jailed influencers’ commissions in an algorithmic dungeon. Later, emails surfaced showing Honey squeezing small businesses for partnership deals while cozying up as a sponsor to youth-iconic creators like Mr Beast, possibly explaining why some minors ended up in Honey’s data cache without signing up. Legal Eagle and GamersNexus soon launched class-action lawsuits. Google even updated Chrome policies, probably to keep their extensions less criminally ambitious.

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Source: Theverge | Published: 12/22/2025 | Author: Verge Staff