Dallas Cowboys Blackout: Disney vs. Google, Pass the Popcorn
In a faceoff tighter than Dak Prescott's spirals, about 10 million YouTube TV subscribers were screwed out of ESPN's Monday Night Football this week. Disney, waving its Mickey wand, demands market-rate riches from Google’s YouTube TV for ESPN and pals—because apparently 'America’s Team' isn’t worth breaking the bank. YouTube TV complains a price hike would be its second in under a year, threatening wallets everywhere. Disney calls Alphabet a $3.4 trillion bully, while Google retorts with a passive-aggressive refund offer: $20 if this blackout lasts 'long enough'. Meanwhile, ESPN went on a goodwill tour via free College GameDay streams and Twitter rants, but neither side budged. The Giants of streaming are playing chicken, and America’s football fans are stuck yelling ‘first down?’ at a void.
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Disney and YouTube TV are playing blackout bingo while 10 million fans stare at blank screens, proving you really can love the Cowboys and still lose at TV negotiations.
Disney wants YouTube TV to pay up like it’s buying the whole Magic Kingdom, while Google acts like ESPN is just an overpriced snack at a baseball game.
This feud has everything: $3.4 trillion bullies, $20 pity refunds, and sports fans caught in a passive-aggressive glue trap tighter than a Vikings defense.
Source: Businessinsider | Published: 11/4/2025 | Author: James Faris
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