DJI’s Ninja Drone Avoids US Like a Tax Audit
DJI's Neo 2 selfie drone, launched exclusively in China last month and now charming Japan, Canada, and the UK, remains the USA’s unattainable tech crush. With lidar-based obstacle avoidance and a flamenco dancer’s 27mph chasing speed, it even uses gesture control—because who needs remotes when you can wave like a pro? Priced at a wallet-friendly 1,499 Chinese yuan ($211) in China and £209 with taxes in the UK, Americans are left to deal with third-party store mysteries and the joys of uncertain warranties. Daisy Kong, the DJI spokesperson, sweetly dodged questions about US availability, citing ‘local conditions and evolving industry environments,’ aka 'Sorry, not sorry.'
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DJI Neo 2 is the tech equivalent of a VIP party—everyone’s invited except America. Gesture controls and lidar to dodge obstacles, yet US buyers dodge official sales and warranties. It’s like raising the bar everywhere but the home turf. Bold move, DJI!
The Neo 2 flaps into Japan, Canada, and the UK but 'No US, thanks.' Drone diplomacy or just playing hard to get with Uncle Sam? Meanwhile, Americans can enjoy the thrill of warranty roulette through unofficial stores. Exciting!
DJI gives Americans the cold shoulder again. Neo 2’s fancy lidar dodge skill is great, but the US market gets to dodge the drone itself. At least the $229 Canadian price tag comes without the heartbreak of official support.
Source: Theverge | Published: 11/13/2025 | Author: Andrew Liszewski
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