AT&T Panics After Tracking āFreeloadersā to Brink of Breakdown
In 2025, AT&Tās desperate quest to expose office shirks used a dystopian "presence report" powered by laptop Wi-Fi, badge swipes, and even phone location ā basically Big Brother with a beer budget. Kellyn Kenny, CMO, admitted itās inaccurate enough to ādrive humans to the brink of frustrationā but hey, they caught āfreeloadersā clocking in only 30 minutes. CEO John Stankeyās memo pleaded for trust while admitting the data flagged more rebels than reality. This Orwellian RTO spectacle echoes Amazonās āinconsistent badgerā fiasco, turning offices into surveillance zones where doctorsā appointments are suspicious activities. So much enthusiasm for surveillance, yet hiring top AI talent? Not so much.
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Source: Businessinsider | Published: 9/12/2025 | Author: Dominick Reuter