Asus Denies Ending RTX 5070 Ti While Accidentally Announcing It Twice
KEY POINTS
- •Earlier this week, Asus told Hardware Unboxed it planned to end RTX 5070 Ti production due to supply issues.
- •Asus later issued a statement claiming no discontinuation and blamed contradictory info on their PR team.
- •The contradictory messages left consumers confused about the actual status of the RTX 5070 Ti and RTX 5060 Ti 16 GB.
In a spectacular display of corporate clarity, Asus first confounded the tech world by telling Hardware Unboxed it was stopping production of the RTX 5070 Ti—a graphics card that apparently went from 'very much alive' to 'end-of-life' overnight. Then, doubling down on confusion, Asus backpedaled with a statement blaming 'incomplete information' from their own PR squad, assuring nobody is actually discontinuing the RTX 5070 Ti or its RTX 5060 Ti 16 GB sibling. This GPU soap opera proves that sometimes your PR team’s best info is that they have no clue what they’re saying, turning 'supply shortage' into a thrilling mystery worthy of any Netflix series.
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(1 of 3)Asus just played the classic 'We’re ending it!' then 'No, we’re not!' with GPUs, proving that tech PR departments peak in drama, not clarity.
Asus’ PR team gave the RTX 5070 Ti a surprise birthday announcement: 'You’re being discontinued! Wait, no you’re not!'
When Asus says 'incomplete information', translate it to 'We’re just making it up as we go along, enjoy the chaos.'
Source: Theverge | Published: 1/16/2026 | Author: Tom Warren
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