Apple’s $4T Flex, $1.1B Tariffs, and iPhone Air in Limbo

Apple’s $4T Flex, $1.1B Tariffs, and iPhone Air in Limbo
Photo by set.sj on Unsplash

Apple just strutted past a $4 trillion market cap like a tech peacock, reporting Q4 earnings amid Wall Street’s salivation over iPhone 17’s sales bump—14% stronger than 16 in the prime US and China markets. Tim Cook still courts Trump with gifts from American-made glass plaques on 24-karat gold bases, while tariffs nick $1.1 billion off Apple’s quarters (c’mon, that’s enough to buy a small moon). Rumors fly of foldable iPhones by 2026 and AI home robot arms that might just fetch you a coffee. Meanwhile, the skinny iPhone Air, Apple’s thinnest phone at a mere 5.6mm, sputters in sales, outsold 14-to-1 by the jellybean-sized Pro Max. Apple’s Vision Pro is escaping China for Vietnam—because tariffs hurt more than bad Wi-Fi—while AI investments keep CFO Kevin Parekh semi-jazzed but ready for that bubble burst. All that with Siri’s glow-up 'next year' and whispered smart glasses plotting. Tune in for Cook’s evasive 'road map' dodges and the eternal juggling act of innovation, tariffs, and fanboys blinking between hype and reality.

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Source: Businessinsider | Published: 10/30/2025 | Author: Steven Tweedie,Jordan Hart,Andy Kiersz,Hugh Langley,Jennifer Sor