Finance Student Legs It From Stocks to Stuffed Curry Puffs
Finance sophomore Lim Yuan Ming decided college wasn’t just about crushing numbers—he launched 'What The Puff!', a curry puff empire that’s selling out faster than midterms. Starting in December with a modest SG$10,000 startup fund, Lim and brother Brandon now juggle three hawker stalls in Singapore, pushing 1,000 puffs a day. As Lim puts it, he’s got 'three years to build this into something… so I’ll never have to work an office job.' Even calls from suppliers invade his lectures—because who needs social life when you can have crispy, buttery success under a sarcastic neon 'puffing good time' sign?
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(1 of 3)Dropping out is for quitters; this finance guy chooses chronic hand cramps and supplier calls in lectures to avoid the dungeon cubicle. Who knew curry puffs were the new briefcase?
Nothing says entrepreneurship like waking up at 1 a.m. to prep dough while your classmates dream of ramen and all-night Netflix binges.
Lim’s hands hurt but his business doesn’t—selling 1,000 curry puffs daily is basically the startup version of flexing on LinkedIn.
Source: Businessinsider | Published: 8/25/2025 | Author: Aditi Bharade
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